Stop discounting and reducing margins; instead send out a promotion, awarding your customers with double points. This encourages customers to partake in a loyalty program without always thinking about getting a quick deal.
Before sending out a promotion, turn on double points using the following instructions:
- Head to the Loyalzoo admin dashboard.
- Select the "Marketing" tab and then choose "Double points"
- Choose a start and finish date using the date picker, for when you would like double points to run.
- To select certain times for the double points promotion use the small clock icon in the bottom right corner of the date picker.
- Click Activate.
After you set-up double points, send a marketing message to let your customers know that they can take advantage of your double points promotion. Click this link to find out how to send a marketing message to your loyalty customers.